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Organizer: Manuela Hoehn-Weiss, Oregon State U.
Organizer: Nan Jia, U. of Southern California
Presenter: Frank T. Rothaermel, Georgia Institute of Technology
Presenter: Marvin Washington, U. of Alberta
Presenter: Tammy L. Madsen, Santa Clara U.
Presenter: Michael J. Leiblein, Ohio State U.
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| This professional development workshop (PDW) features innovative approaches to teaching strategy using state-of-the art simulations. We seek to provide PDW participants with an overview of both leading semester-long general market simulations and shorter, focused simulations (with fewer dimensions of choice) for participants wishing to use simulations for specific topics, rather than throughout the term. The primary objectives of this PDW are twofold. First, it will introduce and provide short demonstrations of four different simulations —two general market simulations and two focused simulations—that can provide powerful experiential learning in the classroom. Second, it will provide participants with the opportunity to engage with the presenters and organizers during an interactive Q&A to learn how to integrate these simulations into their own courses. The PDW will conclude with summary comments from the presenters and organizers. |
| No registration required. |
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