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Session Type: PDW Workshop
Program Session: 403 | Submission: 12698 | Sponsor(s): (TIM, ENT)
Scheduled: Saturday, Aug 5 2017 2:00PM - 4:30PM at Hyatt Regency Atlanta in Regency Ballroom V
 
Lean Startups and Innovation Strategy: Towards a New Paradigm?
Lean Innovation Strategy
PracticeResearch

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Organizer: Andy Wu, Harvard Business School
Organizer: David R. Clough, Sauder School of Business, U. of British Columbia
Presenter: Vikas A. Aggarwal, INSEAD
Presenter: Aaron Chatterji, Duke U.
Presenter: Gary Dushnitsky, London Business School
Presenter: Alfonso Gambardella, Bocconi U.
Presenter: Sourobh Ghosh, Harvard Business School
Presenter: Douglas Hannah, The U. of Texas at Austin
Presenter: David Hsu, The Wharton School, U. of Pennsylvania
Presenter: Rembrand Michael Koning, Harvard Business School
Presenter: Ted Ladd, Hult International Business School
Presenter: Hart E. Posen, U. of Wisconsin, Madison
Presenter: Maciej Workiewicz, ESSEC Business School
Presenter: Susan L. Cohen, U. of Richmond
Over the past ten years there has been a quiet revolution in how entrepreneurial managers think about strategy and innovation: the ‘Lean Startup’ process and the ‘Business Model Canvas’ have been widely adopted by technology entrepreneurs, and the principles they embody have guided many new venture launches and product innovations. Established corporations have attempted to adopt these practices for their in-house innovation efforts with varying levels of success. Academic work explicitly addressing the Lean Startup method is, however, scarce. Is this because the underlying principles of the Lean Startup method are already present in the academic literature, just under different labels? Or is there a research-reality gap? What new research questions does the Lean Startup movement open up? Continuing a discussion that began in 2016, this PDW will fuel a debate over these issues, and others. A panel of leading scholars will share their perspectives on interesting directions for future research, and roundtable discussion will allow participants to exchange ideas and get feedback on the viability of possible research topics.
Further details for this PDW can be found here: innovationstrategyresearch.com

Pre-registration is required for this session. To register online, please visit https://secure.aom.org/PDWReg. The deadline to register online is August 5, 2017.
Search Terms: Innovation strategy | Lean startup | Experimentation
  
KEY TO SYMBOLS Teaching-oriented Teaching-oriented   Practice-oriented Practice-oriented   International-oriented International-oriented   Theme-oriented Theme-oriented   Research-oriented Research-oriented   Teaching-oriented Diversity-oriented
Selected as a Best Paper Selected as a Best Paper