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Session Type: PDW Workshop
Program Session: 387 | Submission: 10115 | Sponsor(s): (TIM, ENT, STR)
Scheduled: Saturday, Aug 11 2018 2:00PM - 4:30PM at Swissôtel Chicago in Zurich D
 
Lean Startups and Innovation Strategy
Lean Startups
TeachingPracticeResearch

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Organizer: Andy Wu, Harvard Business School
Organizer: David R. Clough, Sauder School of Business, U. of British Columbia
Organizer: Sourobh Ghosh, Harvard Business School
Speaker: Rajshree Agarwal, U. of Maryland
Speaker: Robert Bremner, Stanford U.
Speaker: Kathleen Eisenhardt, Stanford U.
Speaker: Nathan Furr, INSEAD
Speaker: Alfonso Gambardella, Bocconi U.
Speaker: Ted Ladd, Hult International Business School
Speaker: Daniel Levinthal, U. of Pennsylvania
Speaker: Elizabeth Pontikes, U. Of Chicago
Speaker: Christoph Zott, IESE Business School
Over the past ten years, there has been a quiet revolution in how entrepreneurial managers think about strategy and innovation. The ‘Lean Startup’ process and the ‘Business Model Canvas’ have been widely adopted by entrepreneurs, and the principles they embody have guided many new venture launches and product innovations. Established corporations have attempted to adopt these practices for their in- house innovation efforts with varying levels of success. Academic work explicitly addressing the Lean Startup method is, however, limited. While many underlying principles of the Lean Startup method are already present in the academic literature, emerging work suggests a research-reality gap between extant theory and practice inspired by the Lean Startup method. What new research questions does the Lean Startup movement open up? In our third iteration of this highly popular workshop, we will continue our discussion of these issues, and others. A panel of leading scholars will share their perspectives on interesting directions for future research, and round-table discussion will allow participants to exchange ideas and get feedback on the viability of possible research topics.
Pre-registration is required for this session. To register online, please visit https://secure.aom.org/PDWReg. The deadline to register online is August 9, 2018.
  
KEY TO SYMBOLS Teaching-oriented Teaching-oriented   Practice-oriented Practice-oriented   International-oriented International-oriented   Theme-oriented Theme-oriented   Research-oriented Research-oriented   Teaching-oriented Diversity-oriented
Selected as a Best Paper Selected as a Best Paper